What it's like working here
What do you do in your everyday job that makes a difference to the company (or the industry)?
I have reflected on what value I provide to a company like Trustflight that hosts a powerhouse of talents and industry experts. My main goal is to place our users at the core of our design process and products. I also like to imagine my role as a facilitator to the team’s learning process. I focus on conducting collaborative user research and iteratively improving the user experience of TF's products by observing user behaviours.
What do you enjoy about working at TrustFlight?
I could say a lot, but the biggest highlight of working at TF is being surrounded by people who are truly passionate about the aviation industry. It's made me change the way I perceived my whole flying experience. I also enjoy working with a global team where different cultures shape creativity. I get to learn all the time, every day.
What challenges are you working to overcome to make things better at TF?
I'd say it's always easier to make things complex. But our biggest challenge has been in understanding how to make complex products simple. We are working on doing things better than doing things faster. I am doing this by first challenging assumptions that drive product development and setting learning goals with the team to understand our users’ workflow better.